Tech-Etica conducts its work within specific research areas, understood as fields of continuous study and practical application.
These areas do not represent isolated compartments but rather complementary perspectives through which technology, artificial intelligence, and their impact on human decision-making are analyzed.
This field concerns the practical use of artificial intelligence in professional and organizational contexts.
The focus is not on the tools themselves, but on the conditions under which AI can generate real value, the limits of its application, and the consequences of automated decisions.
Technology increasingly influences decision-making processes. This field analyzes how to integrate digital tools and intelligent systems without losing control, vision, and responsibility.
The objective is to provide criteria for making informed decisions, avoiding solutions driven solely by efficiency or contextual pressure.
In Tech-Etica, ethics is not treated as an abstract principle but as a set of criteria applicable to technological choices.
This field explores themes such as responsibility, transparency, impact on behaviors and organizations, with particular attention to systems based on artificial intelligence.
Generative search engines and systems based on large language models are transforming the way information is produced, found, and utilized.
This field examines the functioning of AI-based search, the implications for content visibility, and the new logics of authority and citability.
Every technology alters the way people work, learn, and interact. This domain explores the less visible yet deeper consequences of technological adoption.
The focus is on individual awareness, organizational changes, and the capacity to inhabit change rather than merely endure it.
The research areas of Tech-Etica constitute the framework within which guides, analyses, and in-depth activities are developed.
Understanding these areas helps to engage with the content and the overall trajectory of the project in a more informed manner.
