Tech-Etica is neither an abstract project nor a theoretical exercise. It is the result of a professional and human journey developed over time, through direct engagement with technology, complex decisions, and real transformations.
This page aims to clarify who is behind Tech-Etica, the origins of its approach, and the kind of responsibility that guides the project.
The guides are not tutorials on tools: they are resources to decide when, how, and why to use AI.
Tech-Etica arises from field experience, not from an idea crafted at a desk. Years of work in close contact with professionals, enterprises, and complex technological systems have revealed how often the adoption of technology is approached without a genuine understanding of its consequences.
Repeated mistakes, hasty decisions, and solutions adopted due to trends or external pressure have highlighted a recurring problem: technology is often introduced before it is truly understood.
From this observation, Tech-Etica was born: as a space for applied reflection and strategic guidance.
At the heart of Tech-Etica lies an integrated approach. Technology is never considered in isolation, but always in relation to the context, the people, and the decisions surrounding it.
Strategy precedes tools. Ethics is not an afterthought, but a criterion that guides choices from the very beginning. Technique is seen as a means, not an end.
This approach stems from the conviction that artificial intelligence, and technology more broadly, amplifies human decisions: for this reason, it demands awareness and responsibility.
Tech-Etica is not born to chase trends or easy promises. It is born to take a stand in a context where blind enthusiasm and paralyzing fear often coexist without genuine analysis.
Here, artificial intelligence is neither discussed as a universal solution nor as an inevitable threat. The focus is on choices, responsibilities, and consequences.
This also means embracing complexity, acknowledging limitations, and rejecting shortcuts that oversimplify problems that are anything but simple.
Behind Tech-Etica lies the idea that those who speak about technology must assume responsibility over time. It is not enough to publish content or propose solutions: coherence, continuity, and the ability to revise one’s positions in light of experience are required.
For this reason, Tech-Etica develops as an ecosystem of thought and application, where guides, analyses, and reflections are part of a coherent journey, not occasional output.
